Category: Marketing

What We’re Reading: Digital Trends Forecast + Social Media Habits + Google’s June Fix

Summer’s back, and so are we! We’re touching on the hottest topics in media and technology to keep our clients and partners up to date. What You Need to Know From Mary Meeker’s Annual Internet Trends Report Every summer, venture capitalist and analyst Mary Meeker releases her Internet Trends Report on the key industry shifts and developments that marketers and investors Read More …

What We’re Reading: 2023 Digital Marketing Forecast + Facebook’s Future + Podcast Audiences

Here’s a briefing on this week’s news in media and technology that’s too important not to share. Forrester’s 2023 Digital Marketing Forecast Despite growing privacy concerns and regulations, Forrester Research expects US digital media spending to grow by nearly $50 billion over the next five years. With less options for hyper-targeting, brands will rely more on Read More …

A new name for a sharper focus

I started my marketing firm during the summer of 1999 with a toddler and newborn in tow. Surrounded by more hills than people, and closer to Round Mountain than Round Rock, I referred to my office as “the west end of Austin” which was a stretch but kept me connected to the city I’ve always Read More …